Alliance Entertainment Holding Corporation said it will exhibit at the New York Toy Fair Feb. 14aEUR"17, 2026, showcasing its licensed collectibles portfolio and featuring Handmade by Robots, its vinyl figure brand noted for a knit-look aesthetic.

Alliance Entertainment Holding Corporation (NASDAQ: AENT), a leading distributor and omnichannel fulfillment partner for entertainment and pop culture collectibles, announced today that it will exhibit at the New York Toy Fair (NYTF), taking place February 14–17, 2026 at the Jacob K. Javits Convention Center in New York City. The Company will showcase its expanding licensed collectibles portfolio, including a featured presentation of Handmade by Robots™, its distinctive vinyl figure brand known for its proprietary "knit-look" aesthetic.

Alliance Entertainment: Powering Collectibles Across Channels

Alliance Entertainment serves more than 35,000 retail and e-commerce storefronts, providing a highly scaled distribution platform for music, video, gaming, and licensed collectibles. With a catalog exceeding 340,000 unique SKUs, the Company offers one of the industry's broadest assortments, enabling licensors and manufacturers to efficiently reach mass, specialty, and direct-to-consumer channels.

Recent strategic initiatives include expanded partnerships and exclusive distribution arrangements with premium collectibles brands such as Weta Workshop, Super7, Master Replicas, Hiya Toys, and Good Smile, further strengthening Alliance's position as a preferred partner for IP owners and retailers seeking differentiated product and reliable fulfillment.

Handmade by Robots™: A Differentiated Owned Brand

Acquired by Alliance in late 2024, Handmade by Robots has quickly become a meaningful contributor to the Company's owned-brand strategy. The brand's vinyl figures—designed to resemble hand-knitted characters—combine distinctive visual appeal with broad fan recognition, creating strong sell-through across multiple retail channels.

At NYTF 2026, Handmade by Robots will debut new figures tied to globally recognized franchises including Sanrio®, Wicked, Peanuts, Sonic the Hedgehog, SpongeBob SquarePants, and Teenage Mutant Ninja Turtles, along with limited-edition chase variants and new product formats designed to expand average order value and collector engagement.

Endstate Authentic: Next-Generation Authentication for Collectibles

Endstate Authentic, Alliance Entertainment's recently launched authentication and digital product identity platform, will also be in attendance at the 2026 New York Toy Fair. The Endstate Authentic team will be on site to meet with forward-thinking toy companies, collectible brands, licensors, and industry partners exploring next-generation authentication, serialized collectibles, and secure secondary-market participation.

Endstate Authentic is Alliance's dedicated platform for NFC-enabled product authentication, digital certificates of authenticity, and lifecycle tracking for physical collectibles. By embedding secure NFC technology directly into products and linking each item to a persistent digital identifier, Endstate Authentic enables real-time authentication, counterfeit prevention, ownership verification, and authenticated resale—without requiring custom hardware or changes to existing manufacturing, fulfillment, or commerce workflows.

As the collectibles ecosystem continues to evolve toward greater transparency, provenance, and secondary-market engagement, Endstate Authentic is designed to support the full lifecycle of premium physical goods, from initial sale through verified resale. At NYTF 2026, the team looks forward to connecting with grading companies, resale platforms, rights holders, and brands interested in secure authentication, serialized collectibles, and new revenue opportunities across both primary and secondary markets.

Visit Alliance Entertainment at Booth #5451

Alliance Entertainment and Handmade by Robots will exhibit at Booth #5451 on the lower level of the Javits Center. The booth will feature a dedicated meeting area for retail partners, licensors, and prospective customers. Highlights will include:

Exclusive Previews: First looks at upcoming Handmade by Robots figures and Alliance-exclusive collectibles.

Licensing Partnerships: Expanded partnerships across entertainment franchises, fueling fresh product innovation.

Retail Solutions: Alliance's omnichannel capabilities designed to help retailers scale assortments and meet collector demand.

Authentication & Serialized Collectibles: Endstate Authentic's NFC-enabled platform for secure authentication, digital certificates of authenticity, and lifecycle tracking.

"New York Toy Fair is the ultimate stage for showcasing creativity and connecting with both new and long-standing customers," said Mike Schimmel, SVP Collectibles at Alliance Entertainment. "We're excited to present Handmade by Robots alongside our broader portfolio, reinforcing our commitment to delivering unique, high-quality collectibles to fans everywhere."

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