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Anghami Delivers Strong Growth Across Video and Music Service in 2024 with 28% growth in streaming engagement
Anghami has achieved significant cost synergies, while simultaneously driving an 18% increase in Average Revenue Per User (ARPU) on the direct base. Video streaming engagement has shown exceptional momentum, with total hours watched surging by 28% during January-September 2024 compared to the same period in 2023.
Elie Habib, CEO of Anghami & OSN+, commented, "Our strong performance this quarter, marked by an 18% ARPU increase on direct subscribers and 28% growth in streaming engagement, showcases the success of our integrated entertainment strategy. Through premium content expansion across both video and music, as well as technical innovation like DolbyVision and DolbyAtmos, we're elevating how the MENA region experiences digital entertainment."
OSN+ growth strategy encompasses several key initiatives:
Game-Changing Value Tier Launch: Revolutionizing content accessibility with our new Standard with Ads package, unlocking premium entertainment for a broader audience while maintaining our signature high-quality streaming experience. This strategic move opens new revenue streams while democratizing access to our extensive content library.
Strong performance from premium content including "The Penguin" starring Colin Farrell and "FROM" Season 4 have paved the way for an exciting upcoming slate:
In a groundbreaking move for regional entertainment, OSN+ introduces first-ever Arabic dubbing of prestigious series:
On the music front, Anghami continues to strengthen its music and cultural offerings:
About Anghami Inc. (NASDAQ: ANGH):
Anghami is the leading multi-media technology streaming platform in the Middle East and North Africa ("MENA") region, offering a comprehensive ecosystem of exclusive premium video, music, podcasts, live entertainment, audio services, and more. Since its launch in 2012, Anghami has led the way as the first music streaming platform to digitize MENA's music catalog, reshaping the region's entertainment landscape. In a strategic move in April 2024, Anghami joined forces with OSN+, a leading video streaming platform, forming a digital entertainment powerhouse. This pivotal transaction strengthened Anghami's position as a go-to destination, boasting an extensive library of over 18,000 hours of premium video, including exclusive HBO content, alongside 100+ million Arabic and International songs and podcasts. With a user base exceeding 120 million registered users and 2.5 million paid subscribers, Anghami has partnered with 47 telcos across MENA, facilitating customer acquisition and subscription payment, in addition to establishing relationships with major film studios, entertainment giants, and music labels, both regional and international. Headquartered in Abu Dhabi, UAE, Anghami operates in 16 countries across MENA, with offices in Beirut, Dubai, Cairo, and Riyadh.
To learn more about Anghami, please visit: https://anghami.com.
Logo - https://mma.prnewswire.com/media/2496226/4891148/Anghami_Logo.jpg
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SOURCE Anghami
SOURCE: Anghami
For more information, please contact: Mohamed Zaki, mohamed.zaki@ipn.ae, +971 50 151 0150, Impact Porter Novelli
COMTEX_459797614/2197/2024-11-14T08:13:00